Harnessing the power of storytelling to change the world™


Posted on April 30th, 2010 by Keith Laidlaw

This week has been a busy one here at headquarters.

First, as you may have noticed, we’ve started a blog. This will be the place to hear all our news as we prepare to launch our beta site in June and the full site in November. Check back here for updates on the progress of the project, technology work we’re doing behind the scenes, info on our top partners, and reports from our diligent group of screeners, who are looking for the best content on global development from around the world.

Second, our awesome ViewChange Online Film Contest is now open for entries. We’re looking for powerful new stories about the progress being made in achieving the UN Millennium Development Goals (MDGs), told in short videos of five minutes or less. Your film can be any genre, from documentary to drama, and you have until August 31 to enter.

Online voters will help determine the finalists, while the winners will be selected by a distinguished panel of judges including Danny Glover, Senator Daniel K. Inouye, Wim Wenders, Angélique Kidjo, and Gael García Bernal. We’re offering prizes totaling $50,000, including up to $25,000 for the Grand Prize winner. Best of all, the videos of winners and finalists will be broadcast on Link TV and other television channels worldwide, and be available for high-quality streaming right here at

We know that stories are powerful. They can change how we think and how we act. That’s why we’re launching this site. But now we’re calling on storytellers and filmmakers: Tell your story. Change the world.

Comments are closed.